When an amateur domainer visits any domain aftermarket for the first time, there’s a very high probability that they will get a start on seeing the prices for which the domains containing the keywords- Marijuana, Cannabis, Weed, Hemp, etc. are sold.
With the legalization of both the recreational and medicinal Cannabis in many parts of the United States and Canada, there has never ever been such a ‘roaring’ demand for domain names in such a niche.
In fact, many investors, these days, are putting a massive amount of money in the ‘weed domains’ for the purpose of re-selling, especially the names that end with the evergreen .com extension. And why not? Especially when one knows that domains like PlanetCannabis.com are being sold for a whopping $10,000 USD!
The person who bought Marijuana (.com) in the year 2004 for around $1 million turned down many offers — even up to $2.5 million – and eventually sold it for 4 times its purchase price in 2011. This goes to show that even some slight knowledge/vision about the reseller price of a product can fetch a person multi-millions if they wait for the right time.
The way the Cannabis market is expanding globally, it shouldn’t come as a surprise even if ‘not-so-keyword rich’ names continue to fetch thousands of dollars.
However, even an experienced domainer shouldn’t overdo buying names containing these keywords. Because quite like the stock market, the market value of a name can fall sharply in a matter of months.
The best practice though while investing in the names comprising the terms Weed, Hemp, Marijuana, Cannabis, etc. is to fix the size of your portfolio. Set a budget; carry out a deep keyword analysis, and purchase the names that fit your budget.
No matter how hot a niche is, always remember, “What goes up must come down.”